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NSK News Bulletin Online
April 2004
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* NSK, NAB Agree to Rules for Covering SDF in Iraq
* Imada is new NSK Secretary General
* NSK Urges Kisha Club to Cooperate with Foreign Journalists
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*Topics
--Yomiuri, Britain's Times Enter Partnership
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Story of the Month>>>
Weekly Journal Series: "Descriptions of the Media in School Textbooks"
(Second in a two-part series. This article examines the teaching of information theory in junior high school courses on the Japanese Language)

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NSK, NAB Agree to Rules for Covering SDF in Iraq



The NSK Editorial Affairs Committee on March 11 accepted rules for covering Japan's Self-Defense Forces in Iraq.

The rules are the result of an agreement with the Defense Agency reached by the Iraq media coverage sub-committee jointly set up by the NSK Editorial Affairs Committee and the news reporting subcommittee of the National Association of Commercial Broadcasters in Japan (NAB).

NSK, NAB and the Defense Agency exchanged notes to confirm the agreement. The two media organizations have now approved accords with the Defense Agency on media access to SDF-controlled off-limit areas in Iraq and Kuwait. NSK and NAB consulted the agency to ensure that respect be paid to media requests for access.

Under the agreement, SDF units in Iraq will consult with media representatives over any trouble in the implementation of the rules. If the problems are not resolved locally, the Iraq media coverage sub-committee will consult with the Defense Agency to find solutions.

The agreement reads as follows:

(Preface)
Based on consultations with Mr Iwao Kitahara, director of the secretariat, and other Defense Agency officials, the Nihon Shinbun Kyokai (NSK) and the National Association of Commercial Broadcasters in Japan (NAB) have agreed to the arrangements listed below in order to ensure government accountability in informing the nation of SDF activities for humanitarian and reconstruction assistance in Iraq by facilitating free and fair news coverage and reporting, and to ensure the safety of SDF members and media people, as well as to facilitate the SDF members' unhindered performance of their duties.

Any other new agreement, which may be made after the completion of the SDF base in Samawa and the SDF humanitarian and reconstruction activities in Iraq are in full operation, shall not be bound by this agreement.


(Agreement)
All newsgathering by NSK and its member companies shall conform to the following basic principles:

1. Accountability of the Government
In line with the constitutional principle of popular sovereignty, the government shall inform the people in detail about all SDF humanitarian and reconstruction assistance activities in Iraq.

2. Respect for Freedom of Expression and News Reporting
The government shall respect the freedom to report the news and the freedom to gather the news for the purposes of reporting, as constitutionally guaranteed freedoms of expression.

3. Ensuring the Safety of SDF Members, Media People
In terms of self-responsibility, the media shall do its utmost to ensure the safety of both the SDF members and media people in Iraq.

4. Unhindered Functioning of SDF
Media organizations shall undertake not to hinder the SDF in its assigned functions in Iraq.







Imada is new NSK Secretary General



The NSK Board of Directors on March 17 approved the appointment of Akira Imada, Deputy Secretary General of NSK (then concurrently Secretary general of the Newspaper Foundation for Education & Culture), as NSK Secretary General.

NSK Chaiman Shinichi Hakoshima made the appointment after the passing of Secretary General Wataru Fukasawa, who died of cancer of the esophagus on March 15.

A native of Tokyo, Imada joined NSK in 1969 after graduating from Rikkyo (Saint Paul's) University in Tokyo. He was appointed Director of the management division in 1992, and Director of the general affairs division in 1996. He was promoted to NSK Deputy Secretary General and Secretary General of the Newspaper Foundation for Education & Culture in 2003. He is 60.






NSK Urges Kisha Clubs to Cooperate with Foreign Journalists



The NSK Editorial Affairs Committee on March 29 sent a letter to all kisha (press) clubs, asking them to help foreign journalists with Foreign Ministry accreditation to attend official news conferences.

To help foreign media in Japan to report accurately, the letter calls on kisha club managers to:

1) Convey and observe through the kisha club the principle that accredited foreign journalists (holders of the Foreign Press Registration Card) can attend all on-the-record press conferences at official bodies; and

2) Assist such foreign journalists in participating in news conferences through a pool for the foreign press or some other practical means, even if the space in the press conference room is limited.

The letter carried an attached copy of a similar request earlier received from the Foreign Ministry.

After studying the kisha club system and foreign media complaints about access to press conferences, the Delegation of the European Commission in Japan in October 2002 issued a so-called EU Priority Proposal calling for the abolition of Japan's kisha club system.

Prompted by the EU demand, the NSK Editorial Affairs Committee reactivated its subcommittee on kisha club issues. After the EU reiterated its call for the end of the kisha club system in a revised proposal, the NSK subcommittee issued a statement in December 2003, opposing that call as unwarranted.

On the same general issue of foreign media access, the Foreign Ministry proposed that NSK and the ministry issue a joint call on all kisha clubs to give accredited foreign press access to official press conferences. The NSK Editorial Affairs Committee discussed the ministry proposal, but instead decided to independently send such a request to all kisha clubs.

Responding to the Japanese moves, the EU has since said that abolishing the kisha clubs is unnecessary if the clubs can be made to ensure foreign media access to press conferences. The EU has said that in keeping with this stand, it will formally withdraw its call for the abolition of the kisha clubs if the NSK request to the kisha clubs results in the desired foreign media access.






Topics.......Topics.......Topics........

Yomiuri, Britain's Times enter Partnership

The Yomiuri Shimbun on March 25 entered a partnership with the Times of Britain under which the Yomiuri acquired the right to reprint a wide range of articles and other editorial content from the leading British newspaper.

The Times, founded in 1785, has a circulation of about 600,000. The newspaper caused a sensation by launching a tabloid-size compact edition last November.

The partnership agreement entitles the Yomiuri to print Japanese translations of articles supplied by the Times. In addition, the Daily Yomiuri, the Yomiuri's English-language daily, on April 4 began carrying a 7-page weekly supplement from the Times each Sunday.

The Yomiuri had previously maintained similar reprint partnerships with the Guardian and the Independent of Britain. The Yomiuri is to terminate its alliance with the Independent at the end of May. The Times ended an alliance with the Asahi Shimbun at the end of March.

A spokesman for the Yomiuri said that its partnership with the Times is part of the Yomiuri's bid to create an international network. "As our partner, the Times, known for its healthy conservatism, is more suitable for us than the left-learning Independent. We are enthusiastic about printing good articles from The Times," the spokesman said.

Story of the Month>>>

Weekly Journal Series: "Descriptions of the Media in School Textbooks"
(Second in a two-part series. This article examines the teaching of information theory in junior high school courses on the Japanese Language )
The goal of classroom education about 'information' is "to nurture the students' capability to effectively utilize information." The education ministry says that their capability should comprise three basic elements - practical use of information, a scientific approach to information and participation in the information society.

Education Ministry guidelines say the aims of teaching the Japanese Language subject are to nurture a capability to "appropriately express one's thinking with the national language and to accurately understand the language as used by others," as well as to "enhance the capability to convey one's thinking." These educational goals are identical to the aims of teaching the practical use of information. "Appropriately making a choice of available information for absorption and summarization" and the capability to "express one's thinking appropriately by utilizing diverse information" are common to media literacy. Many textbooks used to teach 'Japanese Language' deal with the media, as do textbooks for 'Social Studies.'

Elementary schools textbooks used to teach Japanese Language generally deal with the media to enhance pupils' self-expression gradually, in stages. Pupils are taught methods used by each type of media, such as the inverted pyramid structure and the need to answer the questions 'Who?' 'What?' 'When?' 'Where?' 'Why?' and 'How?' in newspaper articles.

In junior high school Japanese Language classes, the media is mostly dealt with in the third year. All third-year Japanese Language textbooks produced by the five major publishers refer to the media and information. The texts cover the merits of the media and problems related to the media and information, in a similar manner to texts on media literacy. Textbooks by Mitsumura Tosho Publishing Co., Sanseido Publishing Co., and Tokyo Shoseki Co. cover the mass media in the most detail.

Mitsumura's "Kokugo III" textbook, used by over 38 percent of all junior highs, has a commentary "The Real World As Seen Via the Mass Media," by Kenichi Ikeda, in a chapter on the information society. It covers how the news of President John F. Kennedy's assassination reached Japan as the first live satellite telecast. Ikeda writes that the way Japanese rushed to their TV sets for confirmation of the rumors of the president's death proved the mass media to be a "guarantor of commonality and a backbone sustaining the global village." But the author says people tend mistake information from the media as a "mirror of reality", while ignoring that such information is "selected and processed" by the media. The author warns that people must remember this and form their views in "dialogue with others", absorbing information selectively according to their own criteria.

Sanseido's "Gendai-no-Kokugo III", used by over 24 percent of junior highs, has a commentary titled "The Media and Ourselves" by Takehide Kenjo. He compares newspapers and TV. The author says each type of media has its own advantages that require rules to sustain. Noting that each type of media compiles and edits information in ways best suited to it, the author notes the advantages and disadvantages of the process and calls on people to deal with the media in full recognition of its functions.

Tokyo Shoseki's "Atarashii Kokugo III," used by over 16 percent of all junior high schools, contains an excerpt of the book "Mind-Set Out Of Image," by Tetsuro Morimoto, that touches on problems in the media. Morimoto says people perceive things through self-created images and that newsgathering leads to a "fight against the images harbored by journalists." He warns that, "for journalists, it is important to constantly reflect on their own images about external things."

Textbook publishers note that Japanese Language textbooks have long dealt with the media. Manabu Washizu, an executive and managing editor at Mitsumura, says commentaries on media issues are important for Japanese Language textbooks. He says the media is a subject that belongs in school textbooks to nurture students' capability to make effective use of information and to understand the influence of the media on society.

As mentioned in the first installment in this two-part series, many compulsory-school-year textbooks on Social Studies and Japanese Language refer to and describe the media.

Kensei Tagawa, an executive managing editor at Kumamoto Nichinici Shimbun, says the way the texts describe the media is now changing. He quotes the 1980 version of a Social Studies text published by Tokyo Shoseki as saying people cannot grasp the socio-political situation in Japan and abroad without relying on the media and that state intervention in the media is therefore impermissible. But the latest version of the same text says people must take a critical view of media reports. Tagawa warns that this change in the description of the media is "substantial."

An official at a major textbook publisher says the volume of references to or descriptions about the media has been dropping over roughly a decade. The change appears to reflect widespread use of the Internet at home and in schools in a major change from when the media were the sole means of information delivery, the official says. In the past, the primary task was just getting information, but today it has become critical to know how to sort through a flood of information, the official says.

Aside from the rapid development of the information society, cutbacks in classroom hours have left less time to deal with issues such as the people's right to know and other basic human rights.

Akihide Tsuyama, an assistant to the managing editor at Asahi Shimbun, says students must be taught the importance of freedom of expression as one of the most fundamental human rights. "Textbooks should include more references to the positive role played by the media with regard to the discovery of truths, the safeguarding of human rights, and its function as a watchdog on the authorities," Tsuyama says. Both Tsuyama and Taguchi share the concern that current textbooks present the media without adequately presenting the perspective developed through journalism.

Tsuyama says, "more descriptions are needed ... to the effect that newspapers, abiding by ethics of journalism, are striving hard to deliver accurate information in an era of information overflow." But he says just criticizing textbooks is not enough -- "We must recognize that such descriptions reflect a portion of the popular perception of the media, and we must redouble efforts to present our view to society."

Tagawa argues that the poor textbook treatment of the media might be part of the reason for declining newspaper readership among youth. As for the recent moves to more tightly regulate news reporting, including the coverage of the Self-Defense Forces in Iraq, Tagawa points to the continuing newspaper-in-education (NIE) campaign. Tagawa says the newspaper industry needs to rectify the situation while agreeing that media organizations must also be more conscious about their obligations and mission.

(The NSK weekly journal in Japanese, Shinbun Kyokai-ho, is to feature additional reports on senior high school textbook treatment of the media and related issues. We will be reprinting those reports in the NSK News Bulletin)




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