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NSK News Bulletin Online
August 2006
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* Newspaper, News Agency Work Force Decline Continues for 14th Year
* Further Penetration Into Families and Communities Urged to Expand NIE
* Nikkei Advertising Employee Arrested for Insider Trading
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*Topics
--Photo Exhibit on Showa Period at NEWSPARK

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Story of the Month>>>
Slain Girl¡Çs Father Wants Details of Crime Reported
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Newspaper, News Agency Work Force Decline Continues for 14th Year

An NSK annual survey shows that the number of full-time employees at the 102 newspaper companies and news agencies declined 0.8 percent from the year before, falling to 52,262 in a 14th straight annual decline. The rate of the decline has slowed, while the proportion of women has increased 2.8 percent. But, the data from the 77 companies that gave a detailed employment breakdown shows that the proportion of employees in their 20s is continuing to slip, dropping 5.9 percentage points over the past 10 years.

--Total employment (See Table I)

Total NSK member employment has fallen by 9,584, or 15.5 percent, in the 10 years since 1997. The survey shows that it fell by 421 in the past year.

Table I ¡¡ Total Number of Employees

2002 2003 2004 2005 2006
Total (unit:person) 57,105 55,806 54,436 52,683 52,262
year-on-year figure ¡Êunit:¡ó¡Ë - 1.3 - 2.3 - 2.5 - 3.2 - 0.8
(survey by NSK covered all newspaper and news agency member of NSK)

--Employment by job type (See Table II)

The total work force at the 77 companies that provided detailed data stood at 49,668. By job, the editorial division accounted for the highest share at 47.9 percent (up 0.6 percentage points from a year ago), followed by sales (up 0.2 percentage points), production/printing/forwarding (down 2.4 points), a section grouping ¡Èothers,¡É (up 1.8 points) general affairs/administration (down 0.1 point), and publishing, business, and electronic media (no change).

Over the past decade, editorial staff has risen 6.7 percentage points, while employment in production/printing/forwarding fell 13.1 points.

In the editorial division, there were 20,773 reporters, of which 2,642 were women, with their share rising 0.7 points to 12.7 percent over the past year.

Table II ¡¡ Sectionally Total Number of Employees

Total Men Women
Editorial 23,792 (47.9) 20,712 (41.7) 3,080 (6.2)
Printing 5,711 (11.5) 5,544 (11.2) 167 (0.3)
Business 7,484 (15.1) 6,594 (13.3) 890 (1.8)
Publishing 3,321 (6.7) 2,709 (5.5) 612 (1.2)
Administration 3,971 (8.0) 3,034 (6.1) 937 (1.9)
Others 5,389 (10.9) 5,156 (10.4) 233 (0.5)
Total 49,668 (100.0) 43,749 (88.1) 5,919 (11.9)
( )=composition ratio

-- Age (See Table III)

Based on data from 76 companies, (one of the 77 did not supply adequately detailed age data), workers aged from 55 to 59 were the largest group, followed by those 35-39, and then 40-44.

Tracking age proportions over the past decade, the percentage in their 30s has grown most, rising 4.2 points, followed by those in their 40s, up 1.1 points. The percentage under 20 continues to diminish.

Table III¡¡¡¡ Employees Breakdown by Age
¡ÒUnit:%¡Ó

2002 2003 2004 2005
2006
number of company to a survey 76 81 79 70 76
¡¡¡Á19 0.1 0.0 0.1 0.1 0.1
20¡Á24 4.0 3.9 3.4 3.2 3.4
25¡Á29 11.8 11.5 11.1 10.5 10.3
30¡Á34 14.3 14.1 13.9 13.8 13.6
35¡Á39 13.7 14.9 15.4 15.3 15.1
40¡Á44 12.4 12.5 13.0 14.3 15.1
45¡Á49 10.7 10.7 11.3 11.7 12.1
50¡Á54 16.4 15.2 13.5 12.4 11.8
55¡Á59 14.9 15.6 16.3 16.7 16.7
60¡Á 1.7 1.7 2.0 1.9 1.8

-- Staff additions, losses (See Table IV)

In the year to April 2, 2005, new hires included 856 men and 376 women. The new men represented 69.5 percent and women 30.5 percent. New staff made up 2.5 percent of the total, down 0.7 percent points from the year before.

During the year, 1,968 men (88.6 percent) and 253 women (11.4 percent) left the respondent companies, representing a loss of 4.5 percent of the work force, with the departure rate slowing 0.4 percentage points from the year before.

Table IV¡¡ Number of New Employee and Displaced Worker

2002 2003 2004 2005 2006
number of company to a survey 76 81 79 71 77
£Ô£ï£ô£á£ì 54,015 53,488 51,761 49,523 49,668
(5,606) (5,785) (5,695) (5,631) (5,919)
New Employee 1,332 1,177 1,134 1,569 1,232
(330) (292) (296) (350) (376)
Displaced Worker 2,735 2,364 2,542 2,417 2,221
(284) (282) (265) (248) (253)
(¡¡)¡ánumber of women

Further Penetration Into Families and Communities Urged to Expand NIE

The Newspaper Foundation for Education and Culture(NFEC) held its 11th Newspapers-In-Education (NIE) national convention on July 27-28 in Mito City, Ibaraki Prefecture. A total of 860 educators and newspaper delegates turned up for the convention on the theme, ¡ÈSpread NIE Activities From Schools to Families and Communities.¡É

The first day featured a keynote speech, a commemorative lecture and a panel discussion on the new concepts of ¡ÈNIE in families¡É and ¡ÈNIE in communities¡É and their significance. Discussions addressed the question of what form NIE could take as continuous education promoted by an alliance of schools, families, communities and newspaper companies.

On the second day, participants formed sub-groups on elementary, junior high and senior high education, including one group that focused on families and community activities, and involved demonstrations of NIE classes and study sessions. There was also a panel discussion on how newspaper companies can better support the NIE drive.

In his opening address, Mainichi Shimbun President Masato Kitamura, who is also the president of the NFEC, said a record 490 schools have NIE programs in effect this fiscal year, proving that NIE is continuing to penetrate deeper into the education system. He expressed confidence that NIE will help fight a growing trend against reading newspapers among young people. Kitamura especially praised Ibaraki Prefecture, the host prefecture of the NIE convention, as one of the most advanced prefectures in using newspapers in education.

Kitamura was followed by Mitsuo Ishijima, the principal of a local public junior high school, who gave a keynote speech warning about problems resulting from urbanization, the falling birthrate and falling community-based human interaction. He described newspapers as an effective tool for fathers to become more ¡Èfather-like,¡É for mothers to become more ¡Èmother-like¡É and for children to develop a richer sense of humanity and closeness to their parents. He cited NIE activities at home as a way for parents and children to read newspapers together and to make reference to the ¡Èfamily newspaper.¡É The principal said exposure to newspapers in communities would help raise the awareness of children about society and other people, deepen human relations in the community and motivate people to ponder community issues. He emphasized the importance of NIE activities in communities, underlining the need for access to newspapers at libraries and in community halls, as well as though the publication of community papers.

The theme of the first day's panel discussion was, ¡ÈLet Us Think About NIE for Tomorrow ¡½ Prospects for NIE in Communities and in Families.¡É One participant told the meeting that the top priority should be to promote NIE in schools. ¡ÈThrough children who have attended NIE classes, discussions about newspapers can spread to the home, leading to the spread of information to the community and motivating adults to act,¡É he said.


Nikkei Advertising Employee Arrested for Insider Trading

The Tokyo District Public Prosecutors Office arrested an employee of the Nihon Keizai Shimbun Inc. on July 25 for insider trading. The arrest followed a criminal complaint filed by the Securities and Exchange Surveillance Commission.

The newspaper fired the employee, who had worked in the financial advertising section at the economic newspaper's Tokyo head office.

Nikkei President Ryoki Sugita issued a statement at a news conference later in the day. ¡ÈWe take gravely and seriously this misconduct, which should never have happened at a media organization, and we deeply apologize to our readers, advertising clients, investors and the public for betraying their trust,¡É he said.

He also announced a series of corrective measures, including a review of the business related to the publication of legal notices, an improvement of the computer-based advertisement management system, reinforcement of the employee education system, and voluntary restraint on stock transactions by employees, to prevent any recurrence.

The Nikkei employee is alleged to have profited by using information he obtained on planned stock splits from five listed companies before their legal notices on the splits were published in the paper. He allegedly invested 240 million yen (over two million dollars) to trade a total about 94,000 shares in the five companies prior to the splits between December 2005 and January 2006, generating about 30 million yen (about 300,000 dollars) in profits.

According to an in-house probe, the employee obtained the information from the companies¡Ç orders for the publication announcements of legal notices. He allegedly used his access to the computer-based ad management system. He purchased and sold shares using the information he got in advance about planned stock splits. In many cases, stock prices surge after the publication of stock-split legal notices.

In order to access the computer terminals for ad management, users must ID numbers and passwords allocated to various nespaper sections. The worker is suspected of having used the ID number and the password of the Nikkei's investor relations task force, which was affiliated with the financial ad section till March 2002. The task force had access authority due to its planning of investor-relations ad sales.

The employee joined the Nikkei in 1999 in the industrial distribution ad section of the Osaka head office. He was transferred to the financial ad section of the Tokyo head office in 2003. He told an in-house probe that ¡Èstock trading is his hobby¡É and he did it ¡Èlike a game, for fun.¡É He said that he had no plan to spend his profits from the illegal trading for any specific purposes.

To prevent any recurrence, the Nikkei suspended sales activities for the time being, for the publication of legal notices, and will restrict such orders to the advertising department of the Tokyo head office, assigning the job to a strictly limited number of employees, and tightening controls over ID numbers and passwords for access to relevant information.

The Nikkei set up an in-house rule on insider trading in 1989 to ensure compliance with relevant laws and regulations. The company is increasing the training of its employees on the issue, requiring all staff to take a training program on insider trading every year.

The Nikkei¡Çs internal rules had barred employees in sections dealing with confidential information from conducting short-term transactions. The Nikkei has now set up a new rule banning all employees, including part-timers and employees on loan to related companies, from short-term stock transactions. At a board meeting in late March, the company adopted a resolution for all board members to refrain from stock transactions. The company has also requested all staff in the advertising, editorial and circulation departments, as well as the editorial writers¡Ç committee, to refrain from stock transactions, short-term or long-term.

What is legal notice?

All traded companies must release balance sheets to shareholders and investors after they close their books, issue new shares or plan stock splits. The legal notices for such announcements must be published in the government gazette, daily newspapers, or Web sites. As a leading daily business newspaper, the Nikkei handles such notices from many companies.



Topics.......Topics.......Topics........

Photo Exhibit on Showa Period at NEWSPARK



A photo exhibition tracing the history of the Showa period (1926-1989) through the works of photographer Tsuneo Enari and the pages of the Kanagawa Shimbun opened on Aug.1 at NEWSPARK, the Japan Newspaper Museum, in Yokohama. The exhibit runs through Sept. 24.

The special exhibit is designed to convey lessons from history with photographs of remnants of the war and pages of the newspaper during the war.

Enari, known for his efforts to take pictures of things that remain from the last war, told the opening ceremony of the exhibition that he has been examining postwar Japan while tracing memories of the war. ¡ÈIn order to accurately monitor the ongoing times and find signposts for the future, it is important to learn from days gone by,¡É he said.

The exhibition has three parts: the collection of Enari¡Çs photographs featuring the remaining old buildings and remnants of Manchukuo, a puppet state set up by Japan in northeastern China during the war, the collection of his photos on the sites of fierce battles in Leyte and other islands during the Pacific War, and the wartime pages of the Kanagawa Shimbun. A total of 105 photographs by Enari are on display in two corners, while 30 pages of the Kanagawa Shimbun from the war are shown in the third corner. The newspaper pages show turning points in the Showa period, such as the Manchurian Incident of 1931 that started Japan¡Çs full-fledged invasion of Manchuria, the wartime censorship of newspapers, and postwar attempts to recover the remains of Japanese soldiers from former battle sites in southern Pacific islands.



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Story of the Month>>>

Slain Girl¡Çs Father Wants Details of Crime Reported

The father of a 7-year-old girl who was slain in Hiroshima last November met the media prior to a court ruling on the case on July 4, and, reversing his earlier position, urged the media not to hold back in reporting on the sexual nature of the crime so the public could better understand the full extent of such crimes.

In his turnaround from his earlier demand that the identity of his daughter be withheld, the father said he wanted the media to tell the whole story.

The Hiroshima District Court, in its ruling on the case on July 4, sentenced a Peruvian man to life in prison for sexually assaulting and killing the girl.

It has been customary for Japanese media not to report the details of sexual molestations out of consideration of victims¡Ç rights and the feelings of the families. At the father¡Çs request, however, some news organizations have described in detail how the girl was molested.

The Asahi Shimbun was the first to report following the father's unusual request, in its morning issue on June 24, joined by others including the Chugoku Shimbun, the Yomiuri Shimbun and Jiji Press the following day.

According to the Asahi Shimbun, the newspaper had already been asking the girl¡Çs family for an interview.

The father's request for more open reporting was delivered to the press club via the Self-Defense Forces, where the father works, leading to a joint news conference on June 26.

Both the Mainichi Shimbun and Jiji Press had withheld the identity of the girl after suspicion mounted about sexual molestation. At the father¡Çs request, however, both companies published her name in reporting the father¡Çs moves. A Jiji Press official said he could fully understand the father¡Çs intention of seeking the publication of his daughter¡Çs identity in news reporting. ¡ÈHis message was so clear that we decided to accept his request,¡É he said. A Mainichi Shimbun official said that the newspaper makes it a rule to withhold the identities of victims of sex crimes for the protection their privacy and human rights, as well as the feelings of the families. ¡ÈThis time, we carried a notice to explain the circumstances leading to our publication of the girl¡Çs identity so as to remain accountable to our readers,¡É he said.

The Asahi Shimbun, the Yomiuri Shimbun, the Sankei Shimbun, Kyodo News and the Chugoku Shimbun have been reporting on the case while naming the girl. However, they referred to her name only in the first paragraph of the article or limited coverage of the case to major developments, like the indictment and the first hearing. A Sankei Shimbun official said that in recent years, the newspaper has been deliberately reducing the number of articles that contain the identities of sex crime victims. ¡ÈWe are prepared to honor family requests for the publication of victims¡Ç real names in articles. Yet, we have not decided whether we should do so without such requests,¡É he said.

An Asahi Shimbun official said that there was no other choice but to release the details of the crime in news articles in order to let society hear the family¡Çs message. In consideration of readers¡Ç reactions, however, the description of the sexual molestation was restrained, using such words: ¡Èthe man engaged in an act of self-stimulation while touching the lower part of the girl¡Çs body¡É and ¡Èthe lower part of the girl¡Çs body bore traces of having been hurt by his fingers¡É.

A Mainichi Shimbun official in Osaka said that in order to honor the father¡Çs request, the newspaper had to refer to the prosecution statement, which said the man ¡Èengaged in an act of self-stimulation while assaulting the lower part of the girl¡Çs body with his fingers.¡É The newspaper received many letters from readers, who said they deeply sympathized with the family.

The Kyodo News article described the man's act as ¡Èputting his fingers....¡É A Kyodo official said that this description was the tolerable limit to allow readers to imagine the actual deed. ¡ÈWe would rather honor the father¡Çs request and report the facts in full, but we refrain from reporting all the details when it comes to sex crimes. Families of other sex-crime victims might have another view. It is a tough question whether to accept a father¡Çs request in its entirety,¡É he said.

Regarding the description of the offense, the Chugoku Shimbun, the Yomiuri Shimbun, the Sankei Shimbun, Jiji Press and others maintained restraint by not reporting the details.

A Chugoku Shimbun official said his company saw it as important to leave it to the judgment of reporters and let reporters and news editors discuss whether to alter their stance. ¡ÈIn the end, our decision was to initially report what the family wanted. After the father¡Çs joint news conference, we announced in the paper that we would refrain from describing in related articles the details of what the man did to the girl.

The Yomiuri Shimbun adhered to its basic policy of not describing the details of offenses when it comes to sex crimes in consideration of the influence on families and society at large.

A Sankei Shimbun official said that the father¡Çs request was understandable, but added that some readers do not want to know the details of the offense. ¡ÈOur view is that the father wanted the media not to obscure the truth with roundabout descriptions, but to report the fact that his daughter was sexually molested and killed,¡É he said.


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The Japan Newspaper Publishers & Editors Association
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